Roll With IT (Oasis Song) - 'Battle' With Blur

'Battle' With Blur

"Roll with It" received a great deal of attention when Food Records, the label of Britpop rivals Blur, moved the original release date of the single "Country House" to clash with it, sparking what came to be known as "The Battle of Britpop". The British media had already reported an intense rivalry between the two bands and this clash of releases was seen as a battle for the number one spot. The media sensation was spurred on by verbal attacks from the respective camps (in particular Noel and Liam Gallagher, Damon Albarn and Alex James), that extended beyond the music industry to the point where the two bands were regularly mentioned on the evening news. In particular, public imagination was sparked by the contrast between the gritty, working class Oasis and the artsy, middle class Blur. In the end, Blur's "Country House" single sold 274,000 copies to Oasis' 216,000 copies of "Roll with It". The singles charted at number 1 and number 2 respectively.

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