Competition
In 2000, Repretel's channels directly competed with another Costa Rican media company, Teletica Channel 7. Even though Repretel had a large advertising revenue, Teletica came to dominate due to better ratings. The advertising revenue of Repretel in 2000 was $56 million. As a result of the competition between the two media companies, Teletica was prompted to upgrade its programming and equipment. A journalist believes that the quality of Repretel's channels may be "the manipulation of information" by an international media conglomerate.
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Famous quotes containing the word competition:
“Wearing overalls on weekdays, painting somebody else’s house to earn money? You’re working class. Wearing overalls at weekends, painting your own house to save money? You’re middle class.”
—Lawrence Sutton, British prizewinner in competition in Sunday Correspondent (London)
“Never before has a generation of parents faced such awesome competition with the mass media for their children’s attention. While parents tout the virtues of premarital virginity, drug-free living, nonviolent resolution of social conflict, or character over physical appearance, their values are daily challenged by television soaps, rock music lyrics, tabloid headlines, and movie scenes extolling the importance of physical appearance and conformity.”
—Marianne E. Neifert (20th century)
“Like many businessmen of genius he learned that free competition was wasteful, monopoly efficient. And so he simply set about achieving that efficient monopoly.”
—Mario Puzo (b. 1920)