Likert Scale
Likert developed the Likert scale in 1932, and used it to identify the extent of a person’s beliefs, attitudes, or feelings towards some objects. The traditional Likert scale asks people the extent to which they agree or disagree with a statement on a 5-point scale. The scale ranges from “strongly agree” to “strongly disagree.”
Read more about this topic: Rensis Likert
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“The Humanity of men and women is inversely proportional to their Numbers. A Crowd is no more human than an Avalanche or a Whirlwind. A rabble of men and women stands lower in the scale of moral and intellectual being than a herd of Swine or of Jackals.”
—Aldous Huxley (1894–1963)