Name Changes
The stadium originally opened as Southwestern Bell Bricktown Ballpark (later SBC Bricktown Ballpark after Southwestern Bell's name change). In March of 2006, the ballpark was renamed AT&T Bricktown Ballpark following the merger between SBC and Old AT&T. After AT&T reevaulated its sports marketing strategy, they gave up naming rights, resulting in the RedHawks Field at Bricktown designation.
On April 4, 2012, it was announced that Newcastle Gaming Center (owned by the Chickasaw Nation) had purchased naming rights to the ballpark, with the new Newcastle Field at Bricktown name effective immediately. However following public uproar over the prior name change, one day later on April 5, 2012 (the opening day of the 2012 RedHawks season), Newcastle Gaming Center announced that it would once again rename the ballpark as the Chickasaw Bricktown Ballpark.
Read more about this topic: Red Hawks Field At Bricktown
Famous quotes containing the word name:
“What is it? a learned man
Could give it a clumsy name.
Let him name it who can,
The beauty would be the same.”
—Alfred Tennyson (1809–1892)