Advertising Career
Falling in love with ad-making at a young age, Menon started his career in the field of ad-photography, and then went on to make a number of TV commercials. Rajiv Menon has been a well-respected and notable personality in the Indian Advertising circuit. He entered the field during the early days (1980's) when competition was nil. It was the time when A. R. Rahman decided to do music on his own. They become friends and his creativeness combined with A. R. Rahman's musical Jingles fetched attention from all spectrum towards them. He did his first Jingle in a national wide ad with him (Allwyn Trendy Watches). So far, Rajiv has done many ads with A. R. Rahman's Jingles. Noteworthy ones are for Airtel, Colgate, Palmolive, Titan, Asian Paints, Raymonds, Coca Cola.
Rajiv Menon's production house was ranked No.3 by Economic Times Mumbai in 2006. The next year's ranking saw the company move to No.2. Rajiv Menon's production house is set up in Chennai and his agency clients range from Ogilvy & Mather, Lintas, Rediffusion, Hindustan Thompson Associates, to even smaller ones like Zero Degree Design Studio, Rubecon and Situations Advertising.
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