Radio promotion is the division of a record company which is charged with placing songs on the radio. They maintain relationships with program directors at radio stations and attempt to persuade them to play singles to promote the sale of recordings, such as CDs, sold by the record company. They may also pay a fee to a third party, known as an independent promoter, who has a financial relationship with the radio station or its parent company.
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Famous quotes containing the words radio and/or promotion:
“Local television shows do not, in general, supply make-up artists. The exception to this is Los Angeles, an unusually generous city in this regard, since they also provide this service for radio appearances.”
—Fran Lebowitz (b. 1950)
“Parents can fail to cheer your successes as wildly as you expected, pointing out that you are sharing your Nobel Prize with a couple of other people, or that your Oscar was for supporting actress, not really for a starring role. More subtly, they can cheer your successes too wildly, forcing you into the awkward realization that your achievement of merely graduating or getting the promotion did not warrant the fireworks and brass band.”
—Frank Pittman (20th century)