Modern Era
The current era of puzzle contests, in which the contests are conducted almost entirely by mail, began in the early 1970s. A promoter of packaged vacation tours called American Holiday Association (AHA) decided to use a puzzle contest to publicize its holiday packages. The puzzle contest proved so popular, that eventually AHA dropped its vacation business and became exclusively a puzzle contest promoter.
The best-known of the AHA contests was their BINGO format word grid. In the first round the player had to fill in 5 words into the 5x5 grid, meshing with the word BINGO that had already been filled into the left column. Since there were only 2 words in the word list starting with B, only 2 words with I, etc., no real skill was required. The second round was similar, with BINGO filled in the diagonal. Again, there were only 2 words starting with B, only 2 words with I in the second position, and so forth.
At their peak, around 1985-90, the AHA contests drew about 100,000 players in each contest, with a new contest starting every week.
Read more about this topic: Puzzle Contest
Famous quotes containing the words modern and/or era:
“The reason for the sadness of this modern age and the men who live in it is that it looks for the truth in everything and finds it.”
—Edmond De Goncourt (1822–1896)
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