Promoting Adversaries - Promoting Adversaries in Pop Culture and Public Relations

Promoting Adversaries in Pop Culture and Public Relations

This tactic is dynamically similar to certain publicity techniques, and so can be used by individuals and products seeking to gain/concentrate power or wealth as well.

Some examples include:

  • Donald Trump vs. Rosie O'Donnell
  • Paris Hilton vs. Nicole Richie
  • Paris Hilton vs. Lindsay Lohan
  • Keith Olbermann of MSNBC vs. Bill O'Reilly of Fox News

As well as aspects of manufactured conflict for ratings purposes on many "reality" shows on TV...

"Promoting Adversaries" has also been parodied most recently by Stephen Colbert on his show, The Colbert Report, in which Stephen's brand of Ben & Jerry's ice cream (AmeriCone Dream) is pitted against Willie Nelson's brand of Ben & Jerry's ice cream (Country Peach Cobbler). Of course, this public 'conflict' generates advertising for both products, which are owned by the same company.

Promoting adversaries is a similar concept to the term frenemy.

Read more about this topic:  Promoting Adversaries

Famous quotes containing the words promoting, adversaries, pop, culture, public and/or relations:

    A sincere and steadfast co-operation in promoting such a reconstruction of our political system as would provide for the permanent liberty and happiness of the United States.
    James Madison (1751–1836)

    The rule is perfect: in all matters of opinion our adversaries are insane.
    Mark Twain [Samuel Langhorne Clemens] (1835–1910)

    The children [on TV] are too well behaved and are reasonable beyond their years. All the children pop in with exceptional insights. On many of the shows the children’s insights are apt to be unexpectedly philosophical. The lesson seems to be, “Listen to little children carefully and you will learn great truths.”
    —G. Weinberg. originally quoted in “What Is Television’s World of the Single Parent Doing to Your Family?” TV Guide (August 1970)

    Both cultures encourage innovation and experimentation, but are likely to reject the innovator if his innovation is not accepted by audiences. High culture experiments that are rejected by audiences in the creator’s lifetime may, however, become classics in another era, whereas popular culture experiments are forgotten if not immediately successful. Even so, in both cultures innovation is rare, although in high culture it is celebrated and in popular culture it is taken for granted.
    Herbert J. Gans (b. 1927)

    There is no private life which has not been determined by a wider public life.
    George Eliot [Mary Ann (or Marian)

    If one could be friendly with women, what a pleasure—the relationship so secret and private compared with relations with men. Why not write about it truthfully?
    Virginia Woolf (1882–1941)