Promoting Adversaries in Pop Culture and Public Relations
This tactic is dynamically similar to certain publicity techniques, and so can be used by individuals and products seeking to gain/concentrate power or wealth as well.
Some examples include:
- Donald Trump vs. Rosie O'Donnell
- Paris Hilton vs. Nicole Richie
- Paris Hilton vs. Lindsay Lohan
- Keith Olbermann of MSNBC vs. Bill O'Reilly of Fox News
As well as aspects of manufactured conflict for ratings purposes on many "reality" shows on TV...
"Promoting Adversaries" has also been parodied most recently by Stephen Colbert on his show, The Colbert Report, in which Stephen's brand of Ben & Jerry's ice cream (AmeriCone Dream) is pitted against Willie Nelson's brand of Ben & Jerry's ice cream (Country Peach Cobbler). Of course, this public 'conflict' generates advertising for both products, which are owned by the same company.
Promoting adversaries is a similar concept to the term frenemy.
Read more about this topic: Promoting Adversaries
Famous quotes containing the words promoting, adversaries, pop, culture, public and/or relations:
“All of the assumptions once made about a parent’s role have been undercut by the specialists. The psychiatric specialists, the psychological specialists, the educational specialists, all have mystified child development. They have fostered the idea that understanding children and promoting their intellectual well-being is too complex for mothers and requires the intervention of experts.”
—Elaine Heffner (20th century)
“The rule is perfect: in all matters of opinion our adversaries are insane.”
—Mark Twain [Samuel Langhorne Clemens] (1835–1910)
“There is no comparing the brutality and cynicism of today’s pop culture with that of forty years ago: from High Noon to Robocop is a long descent.”
—Charles Krauthammer (b. 1950)
“... good and evil appear to be joined in every culture at the spine.”
—Flannery O’Connor (1925–1964)
“These studies which stimulate the young, divert the old, are an ornament in prosperity and a refuge and comfort in adversity; they delight us at home, are no impediment in public life, keep us company at night, in our travels, and whenever we retire to the country.”
—Marcus Tullius Cicero (106–43 B.C.)
“The interest in life does not lie in what people do, nor even in their relations to each other, but largely in the power to communicate with a third party, antagonistic, enigmatic, yet perhaps persuadable, which one may call life in general.”
—Virginia Woolf (1882–1941)