Promoting Adversaries in Pop Culture and Public Relations
This tactic is dynamically similar to certain publicity techniques, and so can be used by individuals and products seeking to gain/concentrate power or wealth as well.
Some examples include:
- Donald Trump vs. Rosie O'Donnell
- Paris Hilton vs. Nicole Richie
- Paris Hilton vs. Lindsay Lohan
- Keith Olbermann of MSNBC vs. Bill O'Reilly of Fox News
As well as aspects of manufactured conflict for ratings purposes on many "reality" shows on TV...
"Promoting Adversaries" has also been parodied most recently by Stephen Colbert on his show, The Colbert Report, in which Stephen's brand of Ben & Jerry's ice cream (AmeriCone Dream) is pitted against Willie Nelson's brand of Ben & Jerry's ice cream (Country Peach Cobbler). Of course, this public 'conflict' generates advertising for both products, which are owned by the same company.
Promoting adversaries is a similar concept to the term frenemy.
Read more about this topic: Promoting Adversaries
Famous quotes containing the words promoting, adversaries, pop, culture, public and/or relations:
“All of the assumptions once made about a parent’s role have been undercut by the specialists. The psychiatric specialists, the psychological specialists, the educational specialists, all have mystified child development. They have fostered the idea that understanding children and promoting their intellectual well-being is too complex for mothers and requires the intervention of experts.”
—Elaine Heffner (20th century)
“Do as adversaries do in law,
Strive mightily, but eat and drink as friends.”
—William Shakespeare (1564–1616)
“The children [on TV] are too well behaved and are reasonable beyond their years. All the children pop in with exceptional insights. On many of the shows the children’s insights are apt to be unexpectedly philosophical. The lesson seems to be, “Listen to little children carefully and you will learn great truths.””
—G. Weinberg. originally quoted in “What Is Television’s World of the Single Parent Doing to Your Family?” TV Guide (August 1970)
“No race has the last word on culture and on civilization. You do not know what the black man is capable of; you do not know what he is thinking and therefore you do not know what the oppressed and suppressed Negro, by virtue of his condition and circumstance, may give to the world as a surprise.”
—Marcus Garvey (1887–1940)
“The study of tools as well as of books should have a place in the public schools. Tools, machinery, and the implements of the farm should be made familiar to every boy, and suitable industrial education should be furnished for every girl.”
—Rutherford Birchard Hayes (1822–1893)
“Think of the many different relations of form and content. E.g., the many pairs of trousers and what’s in them.”
—Mason Cooley (b. 1927)