Principles Of Ecopreneurship
Sustainable business leaders and environmental entrepreneurs or ecopreneurs, come from a mindset that embraces and adapts to the dynamic changes both in the natural world and the global marketplace. They recognize that environmental challenges can be addressed through the development of environmental products and services that provide both business opportunity and environmentally sustainable options. EcoPreneurs are able to utilize green issues as a competitive advantage for their enterprise through energy and resource maximization, waste reduction, utilization and respect of ecosystem services, and an understanding of the Natural Step Principles, among other means.
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Famous quotes containing the words principles of and/or principles:
“I suppose that one of the psychological principles of advertising is to so hammer the name of your product into the mind of the timid buyer that when he is confronted with a brusk demand for an order he can’t think of anything else to say, whether he wants it or not.”
—Robert Benchley (1889–1945)
“Magic is akin to science in that it always has a definite aim intimately associated with human instincts, needs, and pursuits. The magic art is directed towards the attainment of practical aims. Like other arts and crafts, it is also governed by a theory, by a system of principles which dictate the manner in which the act has to be performed in order to be effective.”
—Bronislaw Malinowski (1984–1942)