A press kit, often referred to as a media kit in business environments, is a pre-packaged set of promotional materials of a person, company, or organization distributed to members of the media for promotional use. They are often distributed to announce a release or for a news conference.
Read more about Press Kit: Uses, Common Components, Electronic Press Kit (EPK)
Famous quotes containing the word press:
“Who could not be moved by the sight of that poor, demoralized rabble, outwitted, outflanked, outmaneuvered by the U.S. military? Yet, given time, I think the press will bounce back.”
—James Baker (b. 1930)