Prasar Bharati - Functions and Objectives

Functions and Objectives

The primary duty of the Corporation is to organise and conduct public broadcasting services to inform, educate and entertain the public and to ensure a balanced development of broadcasting on radio and television.

The Corporation shall, in the discharge of its functions, be guided by the following objectives, namely:

  • Upholding the unity and integrity of the country and the values enshrined in the Constitution.
  • Safeguarding the citizen’s right to be informed freely, truthfully and objectively on all matters of public interest, national or international, and presenting a fair and balanced flow of information including contrasting views without advocating any opinion or ideology of its own.
  • Paying special attention to the fields of education and spread of literacy, agriculture, rural development, environment, health and family welfare and science and technology.
  • Providing adequate coverage to the diverse cultures and languages of the various regions of the country by broadcasting appropriate programmes.
  • Providing adequate coverage to sports and games so as to encourage healthy competition and the spirit of sportsmanship.
  • Providing appropriate programmes keeping in view the special needs of the youth.
  • Informing and stimulating the national consciousness in regard to the status and problems of women and paying special attention to the upliftment of women.
  • Promoting social justice and combating exploitation, inequality and such evils as untouchability and advancing the welfare of the weaker sections of the society.
  • Safeguarding the rights of the working classes and advancing their welfare.
  • Serving the rural and weaker sections of the people and those residing in border regions, backward or remote areas.
  • Providing suitable programmes keeping in view the special needs of the minorities and tribal communities.
  • Taking special steps to protect the interests of children, the blind, the aged, the handicapped and other vulnerable sections of the people.
  • Promoting national integration by broadcasting in a manner that facilitates communication in the languages in India; and facilitating the distribution of regional broadcasting services in every State in the languages of that State.
  • Providing comprehensive broadcast coverage through the choice of appropriate technology and the best utilisation of the broadcast frequencies available and ensuring high quality reception.
  • Promoting research and development activities in order to ensure that radio broadcast and television broadcast technology are constantly updated.

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