In Media
Ramirez was the long-time co-anchor (together with Butch Gamboa) of the racing show Motoring Today, which aired on the National Broadcasting Network.
In 2005, Ramirez gained renewed popularity when he appeared in a popular advertisement for Petron, taking on a driving challenge that required him to traverse 1,114 kilometers across the Philippines on one full tank of gas. His tag line, "Traffic? Bring it on!" became popular and was widely imitated.
Read more about this topic: Pocholo Ramirez
Famous quotes containing the word media:
“Never before has a generation of parents faced such awesome competition with the mass media for their children’s attention. While parents tout the virtues of premarital virginity, drug-free living, nonviolent resolution of social conflict, or character over physical appearance, their values are daily challenged by television soaps, rock music lyrics, tabloid headlines, and movie scenes extolling the importance of physical appearance and conformity.”
—Marianne E. Neifert (20th century)
“Few white citizens are acquainted with blacks other than those projected by the media and the so—called educational system, which is nothing more than a system of rewards and punishments based upon one’s ability to pledge loyalty oaths to Anglo culture. The media and the “educational system” are the prime sources of racism in the United States.”
—Ishmael Reed (b. 1938)