Pleasant Rowland - Early Life and Early Career

Early Life and Early Career

Rowland was born in the Chicago area and grew up in Bannockburn, a suburb north of Chicago. She has three sisters and a brother. Her sister Barbara Whitney Carr is president of the Chicago Horticultural Society. Her father was Edward Thiele, a Chicago advertising executive who eventually became president of the Leo Burnett ad agency.

After graduating from Wells College in 1962, Rowland embarked on the first of several careers. From 1962 to 1968, she was a schoolteacher in several states. She was a news reporter and anchor for ABC affiliate station KGO-TV from 1968 to 1971.

Rowland left that industry to pursue a career as a textbook writer. For several years she was involved in writing and publishing children's textbooks. She was also the publisher of the Children's Magazine Guide. In the 1970s, Roza created a comprehensive language arts program, called Beginning to Read, Write, and Listen. It was informally known as the "letterbooks", and designed to be used for kindergarten and first grade students. Through the years the program has undergone several revisions and updates.

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