Non-U.S. Branding
In Brazil, Philco (then Philco-Hitachi) was acquired in 1989 by Itautec, becoming Itautec-Philco and in August 2005 Itautec sold Philco to Gradiente. In August 2007, Gradiente sold the brand to a group of investors, who intended to license the brand to Brazilian appliance maker Britânia.
In 2003, the Merloni Group acquired rights to the Philco brand (from Philco International) for use in Italy. The Italian Philco produces household appliances in affiliation with ex-Bendix Corporation and Thorn EMI Moyor Electronics (e.g. Bendix 71258 1000 automatic washing machine 1986). As of 2006, the company is mainly recognised in Australia.
In Argentina, in March 2004, Philco was acquired by a group of Argentine investors. The presence of Philco in Argentina dates since 1930 and remains a traditional mark of appliances in this country. It currently manufactures refrigerators by Helametal Catamarca S.A. (Philco Argentina). All the line electronics, LCD TV, Car Stereos, Air Conditioning, MWO, Audio & DVD, is represented by Newsan SA SANYO and DatandHome SA, with the line of washing machines, dishwashers, air conditioning, water heaters, also the same group.
Read more about this topic: Philco