Three Levels of Ideology
Hollindales most renowned theory was that of the three levels of ideology in a text which pertained to all four modern reading approaches (author-centred, reader-centred, text-centred, world-view-centred).
The levels are as follows: 1) The author's profound message in a text 2) The unexamined assumptions of the author 3) The ideologies of the author's world
Read more about this topic: Peter Hollindale
Famous quotes containing the words levels and/or ideology:
“Almsgiving tends to perpetuate poverty; aid does away with it once and for all. Almsgiving leaves a man just where he was before. Aid restores him to society as an individual worthy of all respect and not as a man with a grievance. Almsgiving is the generosity of the rich; social aid levels up social inequalities. Charity separates the rich from the poor; aid raises the needy and sets him on the same level with the rich.”
—Eva Perón (1919–1952)
“The ideology of this America wants to establish reassurance through Imitation. But profit defeats ideology, because the consumers want to be thrilled not only by the guarantee of the Good but also by the shudder of the Bad.”
—Umberto Eco (b. 1932)