Official Celebrity Sites
Many celebrities have websites. Were their owners not famous, some might think due to their tone and personal ambiance that these sites were personal web pages. However, the celebrity is the product being sold, and the website is typically professionally authored and maintained at professional costs. The celebrity status of the subject and the existence of separate fan-created sites (over which the celebrity in question has no direct control) leads a personal site authorized by the celebrity and maintained by an individual or company directly associated with the celebrity to be labeled an "official website". This designation is often a seal of approval and an assurance to the public that the information provided on the site (including press releases, tour dates, and promotional materials) has been authored or approved by the celebrity in question. Some celebrities involved in criminal and civil trials, such as late pop star Michael Jackson and media mogul Martha Stewart, establish official websites to issue statements to the press and to respond to statements and press releases issued by the prosecuting officials.
Most celebrity sites are created and maintained by marketing and web professionals employed by the celebrity or the celebrity's publicist; however, some celebrities, such as film director Roger Avary, actor Wil Wheaton, and video game developer John Romero, maintain their own official sites without professional help, although many of them still use third-party templates and blogging software.
Read more about this topic: Personal Web Page
Famous quotes containing the words official and/or celebrity:
“Our medieval historians who prefer to rely as much as possible on official documents because the chronicles are unreliable, fall thereby into an occasionally dangerous error. The documents tell us little about the difference in tone which separates us from those times; they let us forget the fervent pathos of medieval life.”
—Johan Huizinga (1872–1945)
“To become a celebrity is to become a brand name. There is Ivory Soap, Rice Krispies, and Philip Roth. Ivory is the soap that floats; Rice Krispies the breakfast cereal that goes snap-crackle-pop; Philip Roth the Jew who masturbates with a piece of liver.”
—Philip Roth (b. 1933)