Pandji Tisna - Development of The Balinese Tourist Industry

Development of The Balinese Tourist Industry

Pandji Tisna is also remembered as a pioneer of Balinese tourism, especially in the northern beach district. In 1953, he chose Desa Tukad Cebol (now Desa Kaliasem ) as his holiday home. There he wrote and received both local and foreign guests. He named his holiday home Lovina, which is an abbreviation of words Love Indonesia. He then built several guest houses in the western coast in Buleleng. The whole area then became known as Pantai Lovina, or Lovina Beach in English. For this reason, he is accredited as "The Father of Balinese Tourism". In 2003, the Balinese government posthumously awarded him the Karya Karana Award in recognition of his services to the development of Balinese tourism.

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