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Unlimited Adventure was announced for the Wii in the Wii Launch Preview video. The clips of this game were mostly Luffy running around and using the Net to catch a bug. Much of the on screen graphics have changed since then. The Health Bar was different, as well as the characters having a much more traditional Leveling system. Another change was the Gem Level Up screen. As well as the map in the demos being a completely different looking island.
The game lacked any television or website ads in the U.S. Websites such as GameTrailers.com had online trailers, clips, and teasers, including Smoker, Crocodile, and Arlong's clips, as well as the highly spoilering Franky clip; which revealed his voice for the first time. Unlimited Adventure opening sequence was also revealed in English on Game Trailers, as well as Japanese clips. And Few weeks before the game's release dates, Funimation and Bandai Namco created a website to promote the game.
Outside the Internet, the only ads to be seen was entire page ads and game preview articles. Although the preview article stated that there will be "8 Straw Hats to choose from", the English adaptation was only up to Robin's addition to the main cast. In the single page ad, the Thousand Sunny blantly made an appearance. It wouldn't appear for another 300 chapters in the English Manga. Also, Franky and the Thousand Sunny are both considered a huge spoiler to the series in the United States.
Franky, although was confirmed to be in the game was taken out of all ads, and the game's box art was edited to take him out. Besides on the actual game, Franky only appears as a cameo in the game's instruction manual and is a featured character on an ad packed in with the Episode of Alabasta: The Desert Princess and the Pirates DVD
The game, because of low publicity, is now extremely rare and can rise up to more than $200 for a new copy.
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