Oldie - Other Oldies Radio Stations

Other Oldies Radio Stations

The oldies format remains one of the most popular formats on radio in markets where it is still active. Some of the most successful major-market oldies stations today really lean Classic Hits and include KRTH "K-Earth 101" in Los Angeles, XHPRS-FM "105.7 the Walrus" in Tijuana-San Diego, KOLA 99.9 in Riverside-San Bernardino, 103.3 WODS in Boston (which flipped to Top 40 on June 28, 2012), 98.1 WOGL in Philadelphia, WMJI "Majic 105.7" in Cleveland, and KLUV in Dallas. WLS-FM in Chicago, however is similar to the way oldies stations sounded several years back. They still play one or two pre-1964 songs an hour during the day and as many as 4 an hour at night. However, to illustrate the continued decline in the format, San Francisco's KFRC moved toward Classic Hits in 2005 and dropped this format entirely in 2006 in favor of the Rhythmic AC "MOViN" format which left most of Northern California without an oldies station until the debut of KCCL (K-Hits 92.1) in Sacramento in January 2007. (However, KFRC had already evolved its format and positioning to classic hits at the time it changed to "Movin".) But KFRC was not gone for long. On May 17, 2007 with Free FM hot talk format failing on 106.9 KIFR CBS relaunched KFRC with a rock leaning classic hits format on 106.9. But KFRC was not back for long either. On October 27, 2008, 106.9 KFRC FM became an all news 740 KCBS AM simulcast. KFRC now only airs on 106.9 FM HD-2 and online at KFRC.com. But KFRC came back again. On January 1, 2009, KFRC returned on the radio at 1550 AM, as true oldies.

KZQZ, which airs in St. Louis, Missouri and began playing oldies in March 2008, has held onto the traditional oldies format, playing a wide variety of top 40 Billboard hits from the 1950s, 1960s, and early 1970s.

On August 27, 2009, Grand Rapids, Michigan station WGVU-AM became the first public radio station to feature an all-oldies format. The format has since been imitated by other public radio stations; for example, WCNY-FM in Syracuse, New York has begun broadcasting a personality-based oldies format on its HD Radio digital subchannel.

Jones Radio Networks, Waitt Radio Networks and Transtar Radio Networks also offered 24-hour satellite-distributed oldies formats; since those companies have integrated into the Dial Global corporation, the networks have merged into one, Kool Gold. Satellite Music Network, later owned by ABC, offered two: in addition to the "True Oldies Channel," there was the much longer-running and more established "Oldies Radio." Oldies Radio has since rebranded as Classic Hits Radio under current owner Cumulus Media Networks, focusing on music primarily from the 1970s and 1980s, with some limited 1960s music.

In North America, satellite radio broadcasters XM and Sirius launched in 2001 and 2002, respectively, with more than a dozen oldies radio channels, with XM offering separate stations for each decade from the 1940s to the 1990s, and Sirius doing the same for the 1950s through the 1980s. These companies also offered specific genre channels for disco and dance hits, garage rock, classic rock, classic country, and vintage R&B and soul hits. These pay radio channels boasted thousands of songs in their libraries, ensuring far less repetition than traditional broadcast stations. (In November 2008, following a merger of Sirius and XM, the two services shifted to a unified group of "decades" channels, with the playlists for most cut back to reflect a more conventional style of oldies programming.) Music Choice similarly offers an interruption-free oldies station (which covers the 1950s and 1960s, primarily from the rock and roll era) as well as decades channels for the 1970s through the 1990s. A number of Internet radio stations also carry the format.

In the summer of 2010, KYAA (1200 AM) was launched in the Santa Cruz, CA area as a tribute to KYA of the 1960s, playing the oldies of the 1950s, 1960s, and early 1970s. The original KYA (1260 AM) was in San Francisco, California.

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