Nismo - Exit and Re-entry Into The US Market

Exit and Re-entry Into The US Market

Nismo pulled out of the US market in the late 1990s due to parent company restructuring worldwide. The company's return in 2002 was celebrated with the launch of several US only models and tuning packages for the Sentra SE-R Spec-V, Frontier, 350Z, and recently the Titan and Murano. Most Nismo parts available for general consumers are their S-Tune and R-Tune packages. These packages are designed for street (S-Tune) and light track duty (R-Tune). Full race parts and equipment are also available to make this car a highly competitive vehicle within its class range. Most recently was the introduction of the Nismo GT-R, where the customer provides the base GT-R, and at the cost of $56,000 USD Nismo will upgrade the car.To start with, you can choose to fit the chassis package first for just $22,500. This begins with Bilstein Damptronic coil-over struts, which combine electronically adjustable damping with adjustable ride height. They're complemented by competition-grade springs, rated at 1,036 pounds/inch in front and 538 pounds/inch in the rear. There are forged-aluminum RAYS wheels, 20-by-9.5 inches in front (with 45 mm (1.8 in) offset) and 20-by-10.5 inches in the rear (with 45 mm offset) and 20-by-10.5 inches in the rear (with 25 mm offset). The wheels carry Bridgestone RE070R run-flat tires, 225/40R20s in front and 285/35R20s in the rear. For another $19,500 you can upgrade to a titanium exhaust system plus a carbon-fiber aero diffuser. The final step is a pair of Recaro carbon-fiber racing seats, similarly priced at $19,000.

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