Products
NIKEiD mainly focus on footwear providing a selection of shoes which can then be personalized by the customer. The customer can choose which area of the shoe to personalize, changing the color and fabric to what they desire. This customization allows for a large amount of different designs to be created. And, if the customer does not want to have to design the shoes themselves, they can choose from a range of pre-made designs or buy designs other customers have made.
As NIKEiD has developed they have changed from just personalized footwear to other items of sportswear. This is currently only available on their website, with the NIKEiD studios focused on footwear.
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