Newcastle Brown Ale - Distribution and Export

Distribution and Export

The beer is one of the United Kingdom's leading bottled ales and is in the top twenty highest selling ales overall, selling around 100,000 hectolitres annually. At the time of brewing moving to Dunston in 2005, Newcastle Brown was being exported to 41 countries. At times, over half of the brewery's output is directed overseas to the U.S. In 2010, more than 640,000 hectolitres of the beer were sold in the United States, more than double the 2001 total. In the United States the beer is available in bottles and in keg. Newcastle Brown is also distributed in cans in the U.S., but is very rare. In Canada and France (Brittany) the beer is available in short and tall bottles and in cans. The beer is also available in British-themed pubs as a draught beer in Australia and New Zealand; brewed in the UK and imported by The Beer and Cider Company. The UK-brewed bottled, kegs and cans are widely available in Australian liquor outlets as part of their international range. It is also popular in Canada, available on draught at many British-themed pubs.

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