History
The Braunschweig Lions were formed in 1987 and the new team entered the tier-three Regionalliga Nord for that season, where it came third. The Lions were nevertheless promoted to the 2nd Bundesliga, now the German Football League 2, for the following season and spent the next six years at this level. The team was never outstanding at this level for the first five years, only finishing once with a percentage above 0.500 in this era.
In 1993, the Lions finally managed to win their division and earn promotion to the American Football Bundesliga, now the German Football League. The team performed well at this level in its first season there, finishing fourth and qualifying for the play-offs, where they were knocked-out in the quarter finals. The following season, 1995, saw the club miss the play-offs but in 1996 they returned and reached the semi-finals, losing to the Hamburg Blue Devils and beginning what was to become a strong football rivalry in the following decade.
The year 1997 saw the beginning of the golden era of the Braunschweig Lions and the most successful era of any American football club in Germany to date. The Lions were to play in every one of the next twelve German Bowls.
The club won the first three of those, the first one against the Cologne Crocodiles and title number two and three against the Hamburg Blue Devils, the latest in front of a record crowd of over 30,000 in Hamburg. That year, the Lions also took out the Eurobowl, once more playing a final against the Blue Devils there, too. The next five seasons, the Lions were to lose five German Bowls in a row. The 2000 edition saw revenge for the Cologne Crocodiles, the following three were all lost to the Blue Devils. The fifth and final loss came to the Berlin Adler. In this era, the only title the club did manage to win was another Eurobowl in 2003.
The Lions then once more turned fortunes around and managed to set a new record by winning the next four German Bowls in a row. In the four finals, they faced four different opponents. In 2005, the Blue Devils were their Bowl opponent for a sixth time, in 2006 and 2007, it had to face opposition from the southern division, the Marburg Mercenaries and the Stuttgart Scorpions, while the final victory came against the Kiel Baltic Hurricanes in 2008.
After winning those four consecutive titles, they faced drastic restructuring in 2009 and did therefore not qualify for the play-offs at all, but returned in 2010, when they lost to the Marburg Mercenaries in the quarter finals.
In November 2010, the club announced that the team would carry a new name for the 2011 season. Their name is shared with the fashion label NewYorker, a sponsor of the team. The Lions had an average 2011 season, in which they won only four season games and finished well clear of the play off ranks. In 2012 the club came sixth in the northern division of the GFL and failed to qualify for the play-off.
Read more about this topic: New Yorker Lions
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