Concept
See also: ECW (WWE)World Wrestling Entertainment (WWE) acquired Extreme Championship Wrestling (ECW) and its video library in 2003, and later began reintroducing ECW by utilizing ECW library content for DVDs and releasing a series of books. The popularity of ECW merchandise prompted WWE to organize an ECW reunion pay-per-view, ECW One Night Stand, in 2005. WWE organized a second One Night Stand pay-per-view the following year. In May 2006 WWE announced the launch of ECW as a stand-alone brand, congruous to Raw and SmackDown!, with its own show on the Sci Fi channel. In preparation for the launch of the ECW brand, WWE hired several original ECW wrestlers, including Sabu, The Sandman, and Balls Mahoney. It was also announced that wrestlers who had previously worked for ECW before joining WWE following its closure, including Rob Van Dam and Tommy Dreamer, would be moving to the new ECW brand.
The term "new breed" was originally used to describe the revived ECW brand as a whole, with advertisements and articles using the tagline "A new breed unleashed". In early 2007, the term began to be used as the name for a new stable (faction) on the new ECW brand, which consisted solely of wrestlers that had not been a part of the original ECW. This stable quickly began feuding with the ECW Originals – wrestlers who had been part of the original ECW.
Read more about this topic: New Breed (ECW)
Famous quotes containing the word concept:
“the full analysis of the notions of saying something and understanding what one said inevitably involves a concept which, as I will show in detail, essentially corresponds to the Cartesian idea of thought.”
—Zeno Vendler (b. 1921)
“The concept of a mental state is primarily the concept of a state of the person apt for bringing about a certain sort of behaviour.”
—David Malet Armstrong (b. 1926)
“Modern man, if he dared to be articulate about his concept of heaven, would describe a vision which would look like the biggest department store in the world, showing new things and gadgets, and himself having plenty of money with which to buy them. He would wander around open-mouthed in this heaven of gadgets and commodities, provided only that there were ever more and newer things to buy, and perhaps that his neighbors were just a little less privileged than he.”
—Erich Fromm (1900–1980)