Sociological Theory
French sociologist Michel Maffesoli was perhaps the first to use the term neotribalism in a scholarly context. Maffesoli predicted that as the culture and institutions of modernism declined, societies would embrace nostalgia and look to the organizational principles of the distant past for guidance, and that therefore the post-modern era would be the era of neotribalism.
Work by researchers such as American political scientist Robert D. Putnam and a 2006 study published in the American Sociological Review seem to support at least the more moderate neotribalist arguments. Data has pointed to a general breakdown in the social structure of modern civilization due to more frequent moves for economic reasons, longer commutes and a lack of emphasis in the media narrative on the desirability of strong friendships and community bonds.
Read more about this topic: Neotribal
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