Negril - Negril Today

Negril Today

For years, Negril's beach has been rated as one of the top ten beaches in the world by many travel magazines. The north end of the beach is home to the large, all-inclusive resorts, and to the south are the smaller, family-run hotels. This combination gives the Negril area a large variety of rooms, services and prices.

South of downtown Negril is West End Road, known as the cliff area, which is lined with resorts that offer more privacy. These areas offer easy access to waters good for snorkelling and diving, with jumping points reaching more than 40 feet (12 m) high.

Many vendors and shops are located around the beach resorts however they are predominantly located on the south end of the beach where there are fewer all inclusive resorts

That Negril is still fairly underdeveloped remains a significant factor in its undoubted charm. This may not last, as a new highway from Montego Bay and an improved infrastructure may bring more tourists. As a result more hotels and tour operators continue to develop the many attractions in Negril see more attractions and excursions as well as Airport Transfer here . As n recent years it has also become a popular location for U.S. college students to visit during spring break or just a regular vacation in Jamaica.

The last few years have seen major development along the famed beach. The resorts include Couples Swept Away, Couples Negril, Sandals, Beaches, Samsara Hotel, Legends Resort, Breezes Grand Resort and Spa (the former Grand Lido), Riu Palace Tropical Bay, Riu Club Hotel and Hedonism II. A branch of Jimmy Buffett's chain restaurant and bar, Jimmy Buffett's Margaritaville, and a duty free zone have also been added. These developments have led to adverse environmental effects e.g. dredging of sea grass beds caused the major loss of beach area due to increased sea water erosion.