Natural American Spirit is a brand of cigarette and tobacco products manufactured in the United States by the Santa Fe Natural Tobacco Company, a wholly owned independent subsidiary of Reynolds American, in turn 42% owned by British American Tobacco. The company was founded in 1982.
Their products are marketed as being "100% Additive-Free Tobacco", though they are required to include the standard generic Surgeon General tobacco warning on the packs and the company is required by federal regulation to state "no additives in our tobacco does NOT mean a safer cigarette." This was part of an FTC ruling and agreement resulting from allegations that the advertisement of additive-free cigarettes made consumers feel that the product might be less addictive than regular cigarettes. Research by US and German government health agencies has found significant levels of toxic chemicals even in pure additive-free tobacco and its smoke.
California Attorney General Edmund Gerald "Jerry" Brown, Jr. announced on March 1, 2010, that his office has secured an agreement with Santa Fe Natural Tobacco Company, Inc., the manufacturer of American Spirit tobacco products, that requires the company to clearly disclose that its organic tobacco is "no safer or healthier" than other tobacco products. Attorneys general from 32 other states and the District of Columbia signed onto the agreement: Arizona, Arkansas, Colorado, Connecticut, Delaware, Georgia, Hawaii, Idaho, Illinois, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Montana, Nebraska, Nevada, New Jersey, New Mexico, New York, North Carolina, Ohio, Oregon, Pennsylvania, Tennessee, South Dakota, Vermont, Washington, West Virginia and Wisconsin.
The logo uses the typeface Neuland Inline.
Read more about Natural American Spirit: Varieties, Worldwide Availability
Famous quotes containing the words natural, american and/or spirit:
“The natural order will emerge only if we let go of the fear of the disorder, we trust each other.”
—Judith Malina (b. 1926)
“The compulsion to do good is an innate American trait. Only North Americans seem to believe that they always should, may, and actually can choose somebody with whom to share their blessings. Ultimately this attitude leads to bombing people into the acceptance of gifts.”
—Ivan Illich (b. 1926)
“Away profane philosopher! seekest thou in nature the cause? This refers to that, and that to the next, and the next to the third, and everything refers. Thou must ask in another mood, thou must feel it and love it, thou must behold it in a spirit as grand as that by which it exists, ere thou canst know the law. Known it will not be, but gladly beloved and enjoyed.”
—Ralph Waldo Emerson (1803–1882)