Outreach Efforts
To publicize the work of both the profession and the NAE, the institution puts considerable efforts into outreach activities.
A weekly radio spot produced by the NAE is broadcast on WTOP radio in the Washington, DC area and the file and text of the spot can be found on the NAE site. The NAE also distributes a biweekly newsletter focusing on engineering issues and advancements.
In addition, NAE has held a series of workshops titled News and Terrorism: Communicating in a Crisis, in which experts from the National Academies and elsewhere provide reporters, state and local public information officers, emergency managers, and representatives from the public sector with important information about weapons of mass destruction and their impact. This project is conducted in collaboration with the Department of Homeland Security and the Radio and Television News Directors Foundation.
In addition to these efforts the NAE fosters good relationships with members of the media to ensure coverage of the work of the institution and to serve as a resource for the media to use when they have technical questions or would like to speak to an NAE member on a particular matter. The NAE is also active in "social media," both to reach new and younger audiences and to reach traditional audiences in new ways.
Read more about this topic: National Academy Of Engineering
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