Background
On November 11, 1999, a new $2.48 billion contract was signed for American television broadcast rights for NASCAR, split between Fox, its cable partner FX, NBC, and Turner Sports. The contract would run from 2001 through 2006, with Fox and FX covering the first half of the season, and NBC and TBS covering the second half of the season. Shortly after the 2001 season began, and before the second half of the season began, on March 27, 2001, Turner replaced TBS with TNT for its NASCAR programming, as part of its "We Know Drama" re-launch marketing campaign. The song "Fuel" by Metallica was used as the intro song for its telecasts from 2001-2003 as well as for the 2004 Daytona 500 (which aired on NBC), with the song's instrumental backing used as background music and commercial bumpers.
See also: NASCAR on Fox and NASCAR on TNTRead more about this topic: NASCAR On NBC
Famous quotes containing the word background:
“... every experience in life enriches one’s background and should teach valuable lessons.”
—Mary Barnett Gilson (1877–?)
“They were more than hostile. In the first place, I was a south Georgian and I was looked upon as a fiscal conservative, and the Atlanta newspapers quite erroneously, because they didn’t know anything about me or my background here in Plains, decided that I was also a racial conservative.”
—Jimmy Carter (James Earl Carter, Jr.)
“Pilate with his question “What is truth?” is gladly trotted out these days as an advocate of Christ, so as to arouse the suspicion that everything known and knowable is an illusion and to erect the cross upon that gruesome background of the impossibility of knowledge.”
—Friedrich Nietzsche (1844–1900)