In addition to race coverage, ESPN has aired a series of programs called Ultimate NASCAR. The series began in April 2007, when the network began to air a series of 100 one-minute vignettes highlighting NASCAR's most important moments as selected by a panel of experts. The vignettes aired every day until July 29. These moments are also recounted in a companion book published by the network.
In July 2007, ESPN aired a series of related documentaries. Three of them were countdown shows, ranking the greatest drivers, races, and rivalries in the sport's history. The other shows were "The Explosion" (a general overview), "The Dirt" (the origins of NASCAR), "The Cars" (the evolution of the NASCAR race car), "The Families" (an in-depth look at the Allison, Earnhardt and Petty families), and "Speed and Danger" (in which NASCAR drivers discuss the risks they take).
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