Sponsors
Coke Studios had sponsored several high-profile films and television shows including: Shark Tale in October 2004; American Idol in April 2005; Batman Begins in June 2005; American Idol in 2006; and FIFA in June 2006. During these sponsorships, the in-game client released furniture advertising such shows. The Shark Tale sponsorship changed the entire game, turning every avatar into fish in the style of the characters in the movie, and the rooms were underwater themed. There were also new minigames to be played.
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