Music of Italy - Industry

Industry

A recent economics report says that the music industry in Italy made 2.3 billion € in 2004. That sum refers to the sale of CDs, music electronics, musical instruments, and ticket sales for live performances; it represents a 4.35% growth over 2004. The actual sale of music albums has decreased slightly, but there has been a compensatory increase in paid-for digitally downloaded music from industry-approved sites. By way of comparison, the Italian recording industry ranks eighth in the world; Italians own 0.7 music albums per capita as opposed to the USA, in first-place with 2.7. The report cites a 20% increase in 2004 over 2003 in paid royalties for on-air as well as live music.

Nationwide, there are three state-run and three private TV networks. All provide live music at least some of the time, thus giving work to musicians, singers, and dancers. Many large cities in Italy have local TV stations, as well, which may provide live folk or dialect music often of interest only to the immediate area. Book and CD superstores have entered the Italian market over the last decade. The largest of these chains is Feltrinelli, originally a publishing house in the 1950s. In 2001, it geared up to the level of Multimedia Store and now sells massive quantities of recorded music. There are, as of 2006, 14 such mega-stores in Italy, with more planned. FNAC is another large chain, originally French. It has six large outlets in Italy. These stores also serve as venues for music performance, hosting several concerts a week.

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