Programming
Making use of CHUM's facilities and production teams, the channel has produced many specialty musical and variety programs, including the long-running dance program Electric Circus and the late-1980s game show Test Pattern, and it adopted some programs originally created for CHUM such as City Limits, which featured alternative videos.
MuchMusic is well known for its annual music awards show every Father's Day called the MuchMusic Video Awards or MMVA's for short. It is anticipated and promoted for weeks before the night of the MMVAs.
Much has been credited with helping to foster a vibrant Canadian music scene because of the Canadian content broadcast rules which mandated native musical acts had a secure and prominent place on the channel's play schedule. As well, MuchMusic funds the creation of new Canadian music videos through MuchFACT and produces the popular album series Big Shiny Tunes and MuchDance.
Ever since 2007, MuchMusic has aired a vast number of non-music related programs such as The O.C., One Tree Hill, Gossip Girl, Pretty Little Liars, The L.A. Complex, Secret Life, The Vampire Diaries, and Viva La Bam . These programs often air repeatedly to gain interest from viewers. Before those programs aired, Much Mega Hits was a prominent program that played various music videos based on singles.
MuchMusic broadcasts films every Friday night under its MuchMovie banner. The films span across various genres but aiming its youth demographic. However, much of the scenes are edited or cut due to broadcasting reasons. An example would be 8 Mile, which muted the profanity and removed the sexual and violent content.
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Famous quotes containing the word programming:
“If there is a price to pay for the privilege of spending the early years of child rearing in the driver’s seat, it is our reluctance, our inability, to tolerate being demoted to the backseat. Spurred by our success in programming our children during the preschool years, we may find it difficult to forgo in later states the level of control that once afforded us so much satisfaction.”
—Melinda M. Marshall (20th century)