Mr. Blandings Builds His Dream House - Promotion

Promotion

As a promotion for the film, the studio built 73 "dream houses" in various locations in the United States, selling some of them by raffle; over 60 of the houses were equipped by General Electric, including the ones in the following cities:

Phoenix, AZ, Little Rock, AR, Bakersfield, CA, Fresno, CA, Oakland, CA, Sacramento, CA, San Diego, CA, San Francisco, CA, Denver, CO, Bridgeport, CT, Hartford, CT, Washington, DC, Atlanta, GA, Chicago, IL, Indianapolis, IN, South Bend, IN, Terre Haute, IN, Des Moines, IA, Louisville, KY, Baltimore, MD, Worcester, MA, Detroit, MI, Grand Rapids, MI, St. Paul, MN, Kansas City, MO, St. Louis, MO, Omaha, NE, Tenafly, NJ, Albuquerque, NM, Albany, NY, Buffalo, NY, Rochester, NY, Syracuse, NY, Tarrytown, NY, Utica, NY, Greensboro, NC, Rocky Mount, NC, Cleveland, OH, Columbus, OH, Toledo, OH, Oklahoma City, OK, Tulsa, OK, Cedar Hills, OR (near Portland), Philadelphia, PA, Pittsburgh, PA, Providence, RI, Chattanooga, TN, Memphis, TN, Nashville, TN, Amarillo, TX, Austin, TX, Austin, TX, Dallas, TX, Fort Worth, TX, Houston, TX, Salt Lake City, UT, Seattle, WA, and Spokane, WA.

Locations included Bakersfield, California; Worcester and East Natick, Massachusetts; Portland, Oregon; and Ottawa Hills, Ohio. Thousands lined up in front of the house in Ottawa Hills, paying admission to view the house at its opening.

In Phoenix, Arizona, the dream house was a ranch house built by P.W. Womack Construction Company in a central city development called BelAir (now part of Encanto Village).

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Famous quotes containing the word promotion:

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