Naming Controversy
The "Starion" name is claimed by Mitsubishi to be a contraction of "Star of Orion", although an urban legend claims that it was intended to be stallion, as a result of an "Engrish" mistranslation.
Automotive journalist Paul Niedermeyer points out that an early Japanese television commercial for the Starion had a closing logo featuring the profile of a stallion's head with the word "Starion" below it. The translation of the commercial describes the name as referring to a star and the mythical horse, Arion. The Mitsubishi Colt and Mitsubishi Eclipse also had equine-related names, with the Eclipse being named after the champion racehorse.
Read more about this topic: Mitsubishi Starion
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