Mini (marque) - Awards and Criticism

Awards and Criticism

The original two-door Mini has won numerous awards, perhaps the most notable being: "Car of the Century" (Autocar magazine 1995), "Number One Classic Car of All Time" (Classic & Sports Car magazine 1996) and "European Car of the Century" in a worldwide Internet poll run by the prestigious Global Automotive Elections Foundation in 1999. The original Mini achieved second place for "Global Car of the Century" in the same poll (behind the Model T Ford).

The Mini Cooper/Cooper S (2001–2006) won the North American Car of the Year award in 2003. Following the launch of the Mk II Mini, Top Gear named the new Cooper S their Small Car of the Year 2006. In 2008 the green version of the Mini, the Mini Cooper D, was nominated for WhatGreenCar.com Car of the Year Awards. The judges commended the Cooper D for its EfficientDynamics stop-start and regenerative braking technology and were impressed by the car's driving experience. The Cooper D reached the shortlist for the Green Car Awards, but lost to the Ford Focus ECOnetic. In April 2010 Kelley Blue Book included the Mini Cooper as one of its Top 10 Green Cars for 2010.

Dr. Alex Moulton, the designer of the suspension system for the original two-door Mini, spoke about the new Mini in an interview with MiniWorld magazine: "It's enormous - the original Mini was the best packaged car of all time - this is an example of how not to do it. It's huge on the outside and weighs the same as an Austin Maxi. The crash protection has been taken too far. I mean, what do you want, an armoured car? It is an irrelevance insofar as it has no part in the Mini story."

The Pulitzer Prize-winning automotive journalist Dan Neil has suggested that, with the introduction of the Countryman, Mini had pushed the marque beyond relevance by making a car so long, wide and tall it forsook the inner logic of the brand: excellent handling in a tiny size.

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