Labour Party Activities
Williams initially started working for the Labour Party as an education officer but rapidly moved into fundraising where he instigated a number of new practices:
- - A pledge system, whereby supporters agreed to pay a regular amount using the then-new automatic bank transfer system;
- - Sending out requests for donations to the party membership, enclosing pre-paid reply envelopes;
- - Visiting businesses to solicit donations;
- - Systematic canvassing and direct-mailing.
These activities helped the party to achieve a landslide victory in 1984. After the election, Williams joined the Australian Labor Party in Canberra but had returned to New Zealand within a year.
Williams was appointed as Campaign Manager for the 1999 election which was won by the Labour Party. After the election he was appointed as Party President.
Read more about this topic: Mike Williams (New Zealand)
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