Mickey's Toontown - History and Concept

History and Concept

Roger Rabbit was recognized as a lucrative character by Disney after the release of Who Framed Roger Rabbit, and an ambitious set of attractions based on the movie was developed for Disney theme parks. Roger Rabbit was even set to be the star of his own land, behind Main Street, U.S.A. at Disneyland, called Hollywoodland. Meanwhile, at the Magic Kingdom, a new land behind Fantasyland was being developed in honor of Mickey Mouse's sixtieth birthday, aptly named Mickey's Birthdayland. There were also set to be attractions based on Roger Rabbit, Judge Doom, and Baby Herman opening in a major expansion at the Disney's Hollywood Studios and Tokyo Disneyland, but after the financial disaster of the Euro Disney Resort, plans were dramatically cut back.

Hollywoodland was combined with the concept of Mickey's Birthdayland, as well as a concept found in Who Framed Roger Rabbit, to form Mickey's Toontown, which opened in 1993 behind Fantasyland at Disneyland. The attractions at Disney-MGM Studios were canceled, but an exact replica of Mickey's Toontown opened at Tokyo Disneyland in 1996. Disneyland Paris features a similar 'Toon Studio'. Walt Disney World and Hong Kong Disneyland are the only Disney resorts to have neither a Toontown or Toon Studio.

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