Concept
Metro TV has a different concept than the other stations in Indonesia; even this station broadcast 24-hour a week, it focused its programs only for news around the world.
Metro TV also broadcast two English language programs, Indonesia This Morning, and also Indonesia Now. It also had a Chinese language programs such as Metro Xin Wen. It has also had IT and documentary programs. Additionally, it has a culinary program and a motivation program, Mario Teguh Golden Ways. It also shows business programming, which one of them is Bisnis Hari Ini (Business Today).
Metro TV also have an informercial block, usually Residencial, but sometimes, any price of product and techonology. The infomercial block usually air on networks and stations during morning on weekends. The block has no commercial breaks. This channel is owned by Media Group, which also owns Media Indonesia and Lampung Post newspapers and TV Tokyo Corporation, which the owners are Nihon Keizai Shimbun and Mainichi Broadcasting System.
However, Metro TV was not the first Indonesian channel to be broadcast in English Language. RCTI became the first Indonesian channel to broadcast in English language when showing Indonesia Today on February 26, 1997, and the English news program is made with a specific target audience with foreigners who want to know the latest news and more information about Indonesia, but was canceled in 2001. Metro TV later broadcast Metro This Morning and News Flash. Metro This Morning was ended on late March 2007. Metro TV was the only news channel in Indonesia until 2008 when Lativi was re-branded as TV ONE by dropping all of sitcoms as well as soap operas, focusing in news and sports programs.
Read more about this topic: Metro TV
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