The Mprize
In 2003, de Grey and Gobel cofounded The Mprize (known then as the "Methuselah Mouse Prize"), an inducement prize contest designed to accelerate research into effective life extension interventions by awarding monetary prizes to researchers who extend the healthy lifespan of mice to unprecedented lengths. Regarding this, de Grey stated in March 2005, "if we are to bring about real regenerative therapies that will benefit not just future generations, but those of us who are alive today, we must encourage scientists to work on the problem of aging." The prize has been covered in many news sources, including the BBC and Fortune magazine.
The foundation believes that if reversing of aging can be exhibited in mice, an enormous amount of funding would be made available for similar research in humans, potentially including a massive government project similar to the Human Genome Project, or by private for-profit companies.
The prize reached $1.5 million (USD) in August 2005, $3 million in November 2005, and $4 million in December 2006.
Read more about this topic: Methuselah Foundation, Current Projects