Measuring Social Evolution
Metamemes may be used to measure the evolution of a given society. It has been proposed that the degree of consciousness one society has about the very memes that form it is correlated with how evolved that society is. The difficulties associated with measuring the "metamemetic content" of a given society, however, render that proposition impractical.
This can be viewed (to some extent) as a memetic approach to the American sociologist Gerhard Lenski's view that the more information a given society has, the more advanced it is.
Read more about this topic: Metameme
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