Mental Images (firm)

Mental Images (firm)

mental images GmbH is a computer generated imagery (CGI) software firm based in Berlin, Germany. The company provides rendering and 3D modeling technology for entertainment, computer-aided design, scientific visualization and architecture.

The company was founded by the physicists and computer scientists Rolf Herken, Hans-Christian Hege, Robert Hödicke and Wolfgang Krüger and the economists Günter Ansorge, Frank Schnöckel and Hans Peter Plettner as a company with limited liability & private limited partnership (GmbH & Co. KG) in April 1986 in Berlin, Germany. The mental ray software project started in 1986. The first versions of the rendering software were influenced, tested and used for production by mental images’ then operating large commercial computer animation division, led by the Visual Effects Supervisors John Andrew Berton (1986-1989), 2000 Academy Award Winner John Nelson (1987-1989), and 1996 and 2000 Academy Award Nominee Stefen Fangmeier (1988-1990).

In 2003 mental images completed an investment round led by ViewPoint Ventures and another large international private equity investor. Since Dec 2007 mental images GmbH is a wholly owned subsidiary of the NVIDIA corporation with headquarters in Berlin, subsidiaries in San Francisco (mental images Inc.) and Melbourne (mental images Pty. Ltd.) as well as an office in Stockholm. After acquisition by NVIDIA the company has been renamed NVIDIA Advanced Rendering Center (NVIDIA ARC GmbH).

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Famous quotes containing the words mental and/or images:

    In many ways, life becomes simpler [for young adults]. . . . We are expected to solve only a finite number of problems within a limited range of possible solutions. . . . It’s a mental vacation compared with figuring out who we are, what we believe, what we’re going to do with our talents, how we’re going to solve the social problems of the globe . . .and what the perfect way to raise our children will be.
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    You may read any quantity of books, and you may almost as ignorant as you were at starting, if you don’t have, at the back of your minds, the change for words in definite images which can only be acquired through the operation of your observing faculties on the phenomena of nature.
    Thomas Henry Huxley (1825–95)