Description
Roger Sweet (with his co-author and nephew David Wecker) details the creation of the Masters of the Universe toy line, its rise to immense popularity and then dizzying crash in which profits fell from a peak of making $400 million in US sales alone in 1986 to a mere $7 million in 1987. The book is primarily a view of the corporate workplace side of MOTU's creation, and actually details very little of the conceptual process behind inventing the individual MOTU characters and products.
Read more about this topic: Mastering The Universe
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“He hath achieved a maid
That paragons description and wild fame;
One that excels the quirks of blazoning pens.”
—William Shakespeare (1564–1616)
“It is possible—indeed possible even according to the old conception of logic—to give in advance a description of all ‘true’ logical propositions. Hence there can never be surprises in logic.”
—Ludwig Wittgenstein (1889–1951)
“Why does philosophy use concepts and why does faith use symbols if both try to express the same ultimate? The answer, of course, is that the relation to the ultimate is not the same in each case. The philosophical relation is in principle a detached description of the basic structure in which the ultimate manifests itself. The relation of faith is in principle an involved expression of concern about the meaning of the ultimate for the faithful.”
—Paul Tillich (1886–1965)