Formula One
Martini Racing's association with Formula One began in 1972 with the Italian team Tecno. However, the car was uncompetitive and Martini withdrew after an unsuccessful 1972 and 1973 season.
Martini returned full time in 1975, sponsoring Bernie Ecclestone's Brabham team. The initial colour scheme incorporated the Martini colours on a white background on the Cosworth powered Brabham BT44B in 1975. The Alfa Romeo flat-V12 powered Brabham BT45 and Brabham BT45B were used for the 1976 and 1977 seasons and the Martini colours appeared on a red rosso corsa background. Drivers such as Carlos Reutemann, Carlos Pace, Hans-Joachim Stuck and John Watson all drove for the team during this time.
For the 1979 season, the Martini sponsorship moved to Team Lotus. In spite of having the 1978 championship winning Lotus 79 and Mario Andretti and Carlos Reutemann as drivers, the Martini Lotus association did not achieve a single win and by the end of the year, Martini withdrew from F1 once more.
After a long break from the category, the Italian company began sponsoring Scuderia Ferrari in 2006 with a minor presence.
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