Mark Textor - Commentary and Evaluations

Commentary and Evaluations

Business Review Weekly (BRW) included Textor in its list of Australia's 50 Most Influential People in Australian Business (2000). The Australian Financial Review (AFR) also named him as one of the 10 most powerful people in Australia in 2007. He was the youngest figure honoured in both the BRW and the AFR lists in 2000 and 2002. These publications recognized Mark's ability to delve deeper into the critical factors that drive consumer, investor and voter behaviour; and devise strategies and tactics to influence it.

In 2012, Crikey's The Power Index described Mark as the most powerful, though "divisive", pollster in the nation’s history. He was described as “a genius at transforming raw research into compelling communication — someone who presses people’s emotional buttons, identifies points of division, and boils complex issues down to their core”