Margaret Bourke-White - Architectural and Commercial Photography

Architectural and Commercial Photography

One of Bourke-White's clients was Otis Steel Company. Her success was due to her skills with both people and her technique. Her experience at Otis is a good example. As she explains in Portrait of Myself, the Otis security people were reluctant to let her shoot for many reasons: First, steel making was a defense industry, so they wanted to be sure national security was not affected. Second, she was a woman and in those days people wondered if a woman and her delicate cameras could stand up to the intense heat, hazard, and generally dirty and gritty conditions inside a steel mill. When she got permission, the technical problems began. Black-and-white film in that era was sensitive to blue light, not the reds and oranges of hot steel—she could see the beauty, but the pictures were coming out all black. She solved this problem by bringing along a new style of magnesium flare (which produces white light) and having assistants hold them to light her scenes. Her abilities resulted in some of the best steel factory pictures of that era, and these earned her national attention.

Read more about this topic:  Margaret Bourke-White

Famous quotes containing the words commercial and/or photography:

    The home is a woman’s natural background.... From the beginning I tried to have the policy of the store reflect as nearly as it was possible in the commercial world, those standards of comfort and grace which are apparent in a lovely home.
    Hortense Odlum (1892–?)

    Too many photographers try too hard. They try to lift photography into the realm of Art, because they have an inferiority complex about their Craft. You and I would see more interesting photography if they would stop worrying, and instead, apply horse-sense to the problem of recording the look and feel of their own era.
    Jessie Tarbox Beals (1870–1942)