Campaign Strategy
The campaign strategy is bringing in new measures, such as the creation of the Qualité France logo or affinity marketing, and is setting up tools for evaluating markets and campaigns.
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Famous quotes containing the words campaign and/or strategy:
“Dianne’s not one of the boys, but she’s not one of the girls, either.”
—Marcia Smolens, U.S. political campaign aide. As quoted in Dianne Feinstein, ch. 15, by Jerry Roberts (1994)
“That is the way of youth and life in general: that we do not understand the strategy until after the campaign is over.”
—Johann Wolfgang Von Goethe (1749–1832)