Return
In 2007, Mac Tonight was given a CGI makeover and starred in a new commercial in Singapore, Malaysia, Indonesia, South Africa and The Philippines. He is no longer seen flying over Earth or a city with a piano, but instead he dances on top of a McDonald's store singing and playing a saxophone. He also has a different, slightly gruffer voice, and new lyrics. All references to "Mack the Knife" have been removed, partially because Bobby Darin's estate didn't approve of the re-working.
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- "All day and all night, step out for a bite.
- Oh for treats that delight, --24 Hours a day!
- Come down to Mac Tonight, hey!
- Chill out, (name of country), McDonald's is 24 Hours
- Come down to Mac Tonight, -24 Hours 'round the clock.
- Come on down to Mac Tonight!"
Recently, Taiwan has begun to run Mac Tonight ads with Mac speaking Mandarin Chinese. Similarly, Hong Kong has a new commercial featuring the character, in which Mac Tonight is voiced by singer Eason Chan, in order to promote local branches' new 24-hour operation schedule.
Read more about this topic: Mac Tonight
Famous quotes containing the word return:
“There are minds so impatient of inferiority that their gratitude is a species of revenge, and they return benefits, not because recompense is a pleasure, but because obligation is a pain.”
—Samuel Johnson (1709–1784)
“Or ever the silver cord be loosed, or the golden bowl be broken, or
the pitcher be broken at the fountain, or the wheel broken at the
cistern.
Then shall the dust return to the earth as it was: and the spirit
shall return unto God who gave it.
Vanity of vanities, saith the preacher, all is vanity.”
—Bible: Hebrew Ecclesiastes (l. XII, 6–7)
“Athletes have studied how to leap and how to survive the leap some of the time and return to the ground. They don’t always do it well. But they are our philosophers of actual moments and the body and soul in them, and of our manoeuvres in our emergencies and longings.”
—Harold Brodkey (b. 1930)