M. Pokora - MP3 (2008)

MP3 (2008)

After end of the Player Tour, Pokora left Universal and signed with EMI France. Also desiring a more international profile, he went to New York and created contacts most importantly with R & B producers Ryan Leslie and J. R. Rotem. The result was his third album MP3 that was released on 24 March 2008, and included 14 tracks, including 12 in English. The title of the album was a play on his name Matt Pokora (MP) and the number 3 (his third album) but also referring to the popular gadget MP3, the audio format for consumer audio storage. Pokora promoted the launching of the album with a prerelease of single "Dangerous" featuring American hip hop artist Timbaland and Sebastian, Timbaland's brother and the timing of the release was picked to coincid with the NRJ Music Awards of 2008.

The album reached #7 with estimated physical sales of 200,000 copies and additional downloads of 151,000. The album was certified gold. The album also did well internationally charting in Finland, Germany, Mexico, Belgium and in his homeland Poland where he won the Polish Eska Music Awards as the "International Pop Artist of the Year".

After the success of "Dangerous", Pokora released a second single "They Talk Sh#t About Me" that features the young English rapper Natalia Kills credited on the release by her stage name Verse. The single unlike "Dangerous" (that had reached #1) was not played heavily on French radio because of English language content and managed to reach only #24. A third release from MP3, namely "Catch Me If You Can" was made with the music video featuring Julie Ricci. She is known for her appearances on Top Model in 2007 on M6 and in Secret Story in its 4th season on TF1. The single failed to make it to the French charts, but was successful in Poland reaching #11. The follow up "Through The Eyes" was also a relative success in Poland reaching #31 in the Polish charts.

To coincide with MP3 release, M. Pokora launched his Catch Me Tour 2008 ending with a concert in Palais Omnisports de Paris-Bercy on 18 November 2008. He also toured Belgium (6 December), Switzerland (13 December) ending with a final concert in Lyon, France on 14 December 2008.

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