Overview
Lulu offers publishing services for self-publishers, for outside publishing companies, and for other businesses. Lulu operates primarily in five different functions: (1) it acts as a publishing company by offering the Published by Lulu option; (2) as a co-publisher working in conjunction with outside publishing companies; (3) a service-provider for publishing and printing needs of outside publishing companies; (4) a tool for self-publishers, and (5) a technology company.
Lulu's ordering-and-publishing system is automated and authors can communicate with Lulu exclusively via the Internet.
If the author elects to place items such as books, eBooks, calendars, etc., on Lulu's website "market place", anyone with access to the Internet and who is registered with Lulu may make and pay for orders. There is an additional process and fee for books to be distributed beyond the website to outlets such as Amazon.com and Barnes and Noble.
Read more about this topic: Lulu (company)